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	<title>Thom Allen Weblog&#187; SocialNetworks</title>
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	<itunes:summary>I Read / Write / Code. I talk about Software Craftsmanship, Cloud Computing, Open Source Software and Mobile Development.</itunes:summary>
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		<title>Elevator Pitch 1.0</title>
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		<pubDate>Sat, 20 Jun 2009 20:17:32 +0000</pubDate>
		<dc:creator>Thom Allen</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[PressDev]]></category>
		<category><![CDATA[SocialNetworks]]></category>

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		<description><![CDATA[In a post from yesterday, I talked about my lack of an elevator pitch. I also admitted that I have a really hard time conveying what I actually do. This post is a simple explanation. It’s a work in progress. &#8230; <a href="http://thomallen.com/elevator-pitch-1-0/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
			<content:encoded><![CDATA[<p>In a <a href="http://thomallen.com/blog/a-question-that-haunts-me-wherever-i-go/" target="_blank"><strong>post</strong></a> from yesterday, I talked about my lack of an elevator pitch. I also admitted that I have a really hard time conveying what I actually do. This post is a simple explanation. It’s a work in progress. But here is the short direct answer:</p>
<p>I’m a programmer, and I run a company called <a href="http://pressdev.com" target="_blank"><strong>PressDev</strong></a>. We are web designers and developers. We also build iPhone and social network applications, and create customized WordPress sites. This is what I do. And I do it really well.</p>
<p>If you don’t read any further, I’ve shared with you what I do. Without sounding like a resume, I’ll share some details, if you please. </p>
<p>Yes, I’ve done a lot of things. So far I’ve led a diverse life. I’ve traveled the world. I’ve worked for very small companies and very large companies. I spent four years in the United States Marine Corps in the mid eighties. Honestly, that experience shaped who I am today. It’s where I learned to lead by example, work in a team environment, and make decisions quickly.</p>
<p>I’ve spent over 20 years writing computer software. Yes, I write computer code. Most of the time in Microsoft C# and PHP, and even sometimes in Python. I’ve managed small and large teams. I’ve managed offshore development teams. I’ve architected complete software solutions.</p>
<p>In order to be an expert at something, I believe you must immerse yourself in it. Personally I’ve spent years building a career network. I think that’s why I find so much value in services like Twitter, Facebook, and blogging. I was a very early adopter of LinkedIn. I’m an early adopter of most technology. That’s how I stay ahead. And while my business isn’t being an expert in marketing using <a href="http://twitter.com/thomallen" target="_blank"><strong>Twitter</strong></a>, <a href="http://facebook.com/thomallen" target="_blank"><strong>Facebook</strong></a> or <a href="http://www.linkedin.com/in/thomallen" target="_blank"><strong>LinkedIn</strong></a>, I spend a lot of time using the social networks so I can help my customers best use the services in their personal or business life.</p>
<p>I also like to speak in technology topics. I’ve spoken dozens of time to small and large audiences. I love the share my knowledge. </p>
<p>I’m also an entrepreneur. My mind never stops thinking though ideas and try getting them off the ground. That may be why some people are confused at what I do. It’s interesting, because if you look at someone like <a href="http://garyvaynerchuk.com/" target="_blank"><strong>Gary Vaynerchuk</strong></a>, he does a lot of things, but you still think of him as the Wine Library guy. No matter what I’m doing, my core is still the same.</p>
<p>Whew, I’m sure that’s about all I want to share in this post. Go ahead, ask questions. Tell me what you think.</p>
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